A complete marketing funnel
Offer, landing page, ad set and follow-up messages — for your own product or a ready-made case.
Six weeks, twelve live sessions, and one complete funnel you build and launch yourself — from audience research to paid ads, landing pages and reporting.

What you leave with
Every deliverable is produced during the course and reviewed with the instructor.
Offer, landing page, ad set and follow-up messages — for your own product or a ready-made case.
You launch on a shared training budget and read the numbers yourself: CPM, CTR, CPA and ROAS.
A one-page report template you can hand to a manager or a client every week.
Your results written up the way hiring managers in the Gulf actually ask for them.
Curriculum
Two live sessions each week, plus one applied assignment reviewed in the next session.
Week 1
Positioning, offer design, audience research, and the metrics that decide whether a campaign works.
2 sessions · 4 hours
Week 2
Writing hooks and ad copy in Arabic, short-form video structure, and a content calendar you can repeat.
2 sessions · 4 hours
Week 3
Campaign structure, audiences, creative testing and budget rules inside a real ad account.
2 sessions · 4 hours
Week 4
Search campaigns, keyword intent, landing page match, and the technical SEO basics that matter.
2 sessions · 4 hours
Week 5
Build a page that converts, then wire up events, UTMs and conversion tracking correctly.
2 sessions · 4 hours
Week 6
Read the data, cut what loses, scale what works, and present it on a single clear page.
2 sessions · 4 hours

Instructor
Faisal Al-Dossari
Head of Growth · 12 years in digital marketing
Faisal has led paid acquisition and content teams for Saudi e-commerce and SaaS brands, managing more than 40 million SAR in ad spend. The course is built on the same playbooks used with those teams, not on theory.
Course details
Start dates
A new cohort starts every month. Once a cohort fills, registration closes and the next month opens.
October 2026
Starts Monday, 5 October
Mon & Wed · 8:00-9:30pm
This cohort is closed. Join the waitlist and we will contact you when a seat opens.
Join the waitlistNovember 2026
Starts Monday, 2 November
Mon & Wed · 8:00-9:30pm
December 2026
Starts Monday, 7 December
Sun & Tue · 8:00-9:30pm
January 2027
Starts Monday, 11 January
Sun & Tue · 8:00-9:30pm
Enrollment
Payment is by bank transfer. Upload your receipt during registration and we verify it within one business day.
Applied Digital Marketing
1,450SAR
per seat, VAT included
Regular price 1,850 SAR
Early-bird price until 30 September
Enroll nowFull refund if you cancel more than 7 days before the start date.
Participants
I started out running a small store account on guesswork. By week four I was reading the numbers and switching off the ads that were quietly burning the budget.
Sara Al-Qahtani
E-commerce owner, Riyadh
The assignments are the course. Every week your own work gets reviewed in front of the group, and that is where the learning actually happened.
Abdulrahman Al-Shehri
Marketing specialist, Jeddah
I used the final project in three interviews and got two offers. It was the only piece of work anyone actually asked me about.
Noura Al-Otaibi
Performance marketer, Dammam
Forty seats per cohort. Registration takes two minutes and nothing is charged online.
2026-11-02